Blind person using computer with braille computer display

Disabled people living in the USA and all over the globe have often been maligned due to their limitations. The government deserves the credit for enforcing standards that people should follow when building, designing, and coming up with structures that keep these people in mind and enables them to access the facilities the same way…

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Courtroom with a Scale

Every day, courtroom dockets are filled with cases. Unfortunately, some of these are frivolous and/or preventable. As of 2019, it almost seems like a trend for consumers to find something that makes them want to take legal action, and ADA compliance lawsuits have become extremely common. In case you were unaware, businesses who have websites…

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Press to open Handicap Access Button on Brick Wall

Website accessibility is a great way to ensure 100% of your clients have access to the information and services you provide. It’s also a law in the United States. The American Disabilities Act or ADA requires all private businesses to remove all “access barriers” that could impede a disabled person’s access to their goods and…

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Keyboard with a WCAG Compliance Button

It is legally required that all websites created are in compliance with ADA, the Americans with Disabilities Act. Failing to do so can lead to numerous issues, including legal liability as well as losing the business of potential customers who have disabilities. Besides this, being in compliance can boost your SEO efforts since search bots…

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Person using JAWS to interface with a computer

Throughout the year, we’ve seen the strengthening of some important website design, such as an increased focus on improving loading times and the development of pages that adapt to device specs. These are important trends that likely won’t go anywhere in the near future. But you won’t find yourself on the receiving end of a…

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Keyboard, Coffee, and an iPhone with the YouTube Symbol on it

There’s no question that YouTube can be a powerful tool when it comes to getting your message out with any digital marketing campaign. If YouTube was considered a search engine, it would actually be second in the world, right behind Google. As one of the most visited websites on the planet, it only makes sense…

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Landing Pages on Different Sized Screens

It’s a big claim to say that landing pages are the golden egg to digital marketing. However, we know this to be true through direct experience with our clients. As shown in the illustration, landing pages act as a funnel for all your marketing efforts such as PPC, SEO, Display Ads & Re-Marketing and turn…

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Artistic bubbles showing SEO-related terms such as target, keywords, optimization, etc.

When we first started PERC it was mainly an SEO company. Now that we’ve grown to include a variety of services, we have a high level of experience with SEO. It can be a confusing subject, so here are a few common questions asked about SEO that we thought important to answer. What is SEO?…

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