The Blog

Our thoughts on digital marketing.

PERC Named by Clutch Amongst Minnesota’s Top PPC Management Companies 2021

By Ryan Berkness | Jun 22, 2021

We’re all looking for results. We all believe that results define our business’ success. Yes, that is correct. But what if the result doesn’t have enough buzz and engagement with the target audience? We, at PERC, help put your messaging in front of the right customers to help create buzz, engagement, and results. Since 1996,…

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e-Commerce Website on an iPad held by a woman in her living room.

Top 10 Reasons E-Commerce Is The Future Of Retail

By Ryan Berkness | Oct 14, 2020

Studies show the world of e-commerce is now valued at $4.13 trillion. It’s a staggering number and shows the ever-changing nature of consumer behavior across a wide array of industries. You must be asking, who am I and why is my opinion important? My name is Ryan Berkness and I’m the founder of PERC, a…

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How to Find How Many Pages Thumbnail of Video

How to Find Out How Many Pages Your Site Has

By Ryan Berkness | Feb 13, 2020

Using Google to See How Many Pages You Have The fastest way to find out how many pages your website has is to use Google. Simply go to and in the search box type in “site:”, and then your website address. In this case, I’m going to put in PERC.BUZZ. Please note that I’m…

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Blind person using computer with braille computer display

Are Websites Required to Be ADA Compliant?

By Ryan Berkness | Jan 3, 2020

Disabled people living in the USA and all over the globe have often been maligned due to their limitations. The government deserves the credit for enforcing standards that people should follow when building, designing, and coming up with structures that keep these people in mind and enables them to access the facilities the same way…

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Woman telling man a secret.

Behind the SEO Curtain: 5 Secrets to Turbo-Charge Your Link Building Strategy

By Ryan Berkness | Dec 31, 2019

Advanced SEO Blueprint Most people think backlinks when you mention SEO, and there’s a very good reason for that. A lot has changed in the world of SEO and ranking in the search engines over the years, but one of the few things that has remained constant over the last 15+ years has been the…

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Courtroom with a Scale

Understanding The Legal Side Of ADA Compliance

By Ryan Berkness | Dec 27, 2019

Every day, courtroom dockets are filled with cases. Unfortunately, some of these are frivolous and/or preventable. As of 2019, it almost seems like a trend for consumers to find something that makes them want to take legal action, and ADA compliance lawsuits have become extremely common. In case you were unaware, businesses who have websites…

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Press to open Handicap Access Button on Brick Wall

Building WCAG 2.1, ADA & Section 508 Compliance Into A Website

By Ryan Berkness | Dec 23, 2019

Website accessibility is a great way to ensure 100% of your clients have access to the information and services you provide. It’s also a law in the United States. The American Disabilities Act or ADA requires all private businesses to remove all “access barriers” that could impede a disabled person’s access to their goods and…

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Handicap sign on wall next to wooden table at a cafe

Easy WCAG 2.1, ADA, & Section 508 Compliance In As Little As 48 Hours

By Ryan Berkness | Dec 20, 2019

The Americans with Disabilities Act or ADA was passed almost three decades ago. At first, it covered all legal requirements a business needs to fulfill to allow people with disabilities easy access to their business premises. The objective of the ADA is to achieve an equal experience to all people – whether handicapped or not.…

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Keyboard with a WCAG Compliance Button

Top 5 Ways To Ensure Your Website Is ADA Compliant

By Ryan Berkness | Dec 19, 2019

It is legally required that all websites created are in compliance with ADA, the Americans with Disabilities Act. Failing to do so can lead to numerous issues, including legal liability as well as losing the business of potential customers who have disabilities. Besides this, being in compliance can boost your SEO efforts since search bots…

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