The PERC Blog
Our thoughts on digital marketing.
How to Launch a Successful eCommerce Store
Launching an eCommerce store can be an exciting venture. With the right planning and strategies, you can build a successful online business that attracts customers and drives sales. Whether you’re selling handmade crafts or digital products, setting up an eCommerce store involves several key steps that will establish a strong foundation for growth. The first…
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Email Design Tips to Boost Your Campaigns
Email marketing remains one of the most effective ways to engage with your audience. It allows you to communicate directly with your customers, promote products, and share valuable information. However, getting your emails noticed and read can be a challenge. To maximize your email marketing efforts, you need to employ smart design strategies that grab…
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How to Create a Website That Your Customers Will Love
Creating a website that your customers will love involves more than just attractive design. It requires a thoughtful approach to user experience, mobile optimization, visual elements, and interactive features. A well-crafted website can significantly impact how customers perceive your brand and can lead to higher engagement and conversions. One of the first things to focus…
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Making Professional Marketing Videos at Home
Creating professional marketing videos from the comfort of your home has never been easier. With the right tools and techniques, you can produce high-quality videos that capture your audience’s attention and boost your brand. Whether you’re promoting a new product, sharing a tutorial, or building brand awareness, video marketing is a powerful way to connect…
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Boost Your Brand’s Reach with Influencer Marketing: A Comprehensive Guide
In the ever-evolving world of digital marketing, competition is intensifying, and cutting through the noise to grab your target audience’s attention is becoming increasingly challenging. As a result, businesses and marketers alike are seeking innovative strategies to elevate their brand, engage their audiences, and ultimately drive sales. One such powerful strategy is influencer marketing. By…
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Mastering Conversion Rate Optimization: Strategies to Maximize Your Website’s ROI
Generating traffic to your website is only half the battle in digital marketing—transforming that traffic into conversions is crucial to your business’s success. Conversion rate optimization (CRO) plays a vital role in helping you identify and implement strategies to improve user experience, streamline visitor flow, and ultimately drive conversions. By mastering the principles of CRO,…
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Unlock the Potential of Your Content with Expert Repurposing Strategies
As a digital marketer or business owner, you understand the time, effort, and resources required to create high-quality, engaging, and informative content to fuel your online presence. Yet, the pace of digital marketing sometimes leaves your valuable content assets underutilized or diminished in their impact over time. To maximize the return on your content investment,…
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Voice Search Optimization Strategies for Digital Marketing Success
In recent years, the rapid adoption of voice-assisted devices like Amazon’s Echo, Google Home, and Apple’s Siri has significantly impacted the digital landscape, shaping the way users interact with the internet and transforming the realm of search engine optimization (SEO). Voice search is an undeniable force, with more and more users turning to voice-activated assistants…
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