The PERC Blog

Our thoughts on digital marketing.

Website Development

Website Development Practices for Enhanced Speed and Performance

By Xavier Berkness | Jun 23, 2025

Imagine a world where your website loads just as quickly as flipping a light switch. Website speed is more important than ever in keeping visitors engaged and happy. When a site drags its feet, users might get frustrated and leave, which isn’t great for business. A swift loading time isn’t just about user satisfaction; it’s…

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SEO Pitfalls

Avoiding SEO Pitfalls That Hurt Your Tampa Business

By Xavier Berkness | Jun 16, 2025

Search engine optimization (SEO) is more than just a buzzword for businesses in Tampa; it’s a cornerstone that can greatly affect your online visibility and, ultimately, your success. Effective SEO can bring potential customers to your digital doorstep, while poor SEO practices can keep them away. It’s crucial for Tampa businesses to understand best SEO…

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Website Design

How to Create a User-Centric Website Design

By Xavier Berkness | Jun 16, 2025

Creating a user-centric website design is like setting up a store that’s welcoming for everyone who walks in. Imagine a place where people of all abilities can find their way around easily, find what they need, and have an enjoyable experience throughout their visit. This is the kind of atmosphere you want to create online…

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Digital Marketing Strategies

Innovative Digital Marketing Strategies for Competitive Markets

By Xavier Berkness | Jun 16, 2025

Navigating the landscape of digital marketing can feel like steering a ship through uncharted waters. In competitive markets, especially in places like Sarasota, standing out requires creativity and a smart approach. Innovative digital marketing strategies have become the compass that guides businesses to success. These strategies not only help in attracting attention but also keep…

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Business Website

Regular Maintenance Tips for Your Sarasota Business Website

By Xavier Berkness | Jun 16, 2025

Having a well-maintained business website in Sarasota is like having a welcoming storefront that never closes. Just as you wouldn’t leave your physical store unchecked, your website needs regular attention to keep running smoothly. When your website is in top shape, it attracts more visitors and offers them a great experience, which can lead to…

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website design

How to Improve Your Sarasota Website’s User Interface

By PERC SEO | Jun 8, 2025

Whether you’re glancing at a website for shopping, learning, or just passing time, how smoothly and attractively it presents information plays a big role in keeping you engaged. For businesses in Sarasota, this becomes even more important as local competition can be stiff, and a sleek, user-friendly interface ensures visitors don’t just drop by—but stay.…

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digital marketing

Effective Digital Marketing Tips for the Sarasota Area

By PERC SEO | Jun 8, 2025

Digital marketing plays a pivotal role in how businesses connect with their audience. As technology continues to evolve, so do the strategies businesses need to implement to stay relevant. For companies in Sarasota, understanding the local landscape is especially important. Tailored digital marketing efforts can boost visibility and foster stronger connections with the community. Sarasota…

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web development

Proven Web Development Techniques for Effective Websites

By PERC SEO | Jun 8, 2025

Creating a website that stands out requires more than just an eye-catching design. At the heart of a successful site are the web development techniques that ensure it functions smoothly and effectively. These techniques are the building blocks of a website that not only grabs attention but also keeps visitors coming back. In a vibrant…

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