The PERC Blog
Our thoughts on digital marketing.
Websites 101: DIY SEO for WordPress — Top 3 Tools for Ranking
Did you build your website using WordPress? If you have, then you’re not alone. There are billions of sites in existence today. Of this number, 455 million and counting are WordPress sites, according to Tech Jury. With these figures, there’s some good news and potentially concerning news in store for you. The good news is…
Read MoreWebsites 101: Backing Up Your WordPress Site
It’s important to remember to back up your WordPress site. In many cases, having a backup of your website can save you much grief. It helps to guarantee that, if the worst happens, you can quickly recover your website. Fortunately, it’s easy to backup your WordPress site. This article will discuss what WordPress backup means,…
Read MoreWebsites 101: Google Analytics
What They Are, Why They’re Important, and How To Set Them up on WordPress So, you have a WordPress website. Here’s the truth — you need to know what your users are doing on your site. You also want to see which parts of your site are doing well and which parts are going to…
Read MoreWebsite 101: Web Hosting – Top 3 Picks
When it comes to owning a site, you’ll have to consider several things. There’s the homepage, along with its other pages like the Contact Us page and the Blog section. You already know that these parts contribute to the whole. What you may not have considered is your online real estate. We’re talking about web…
Read MoreWebsites 101: Terms & Conditions, Privacy, & Cookies Policies
What Are These Policies, and Are They Required? Every website has that one area that people hardly click or look at. It can be in the footer, and the Contact Us page or even the blog section of a site. More often than not, the least popular parts of a site are seemingly hidden away.…
Read MoreWebsites 101: The “Home” Page
Have you spent any amount of time designing your webpage? If you answered “yes”, we are willing to bet that most of it went to optimizing your home page. It is no surprise that you have chosen to do this. Your home page is where your visitors determine your brand’s quality. Designed well with the…
Read MoreWebsites 101: The “Blog” Page
We often hear people say that having a blog page is great for driving website traffic. With more traffic, you can get more leads, which can translate to more sales in the long run. With a blog page, you’re also in a better position to establish your credibility, thus strengthening your authority in your industry.…
Read MoreWebsites 101: The “Contact Us” Page
Have you been getting a lot of traffic to your website? If so, this is great news. Now, here’s the next question: Are these visits equaling conversions? If not, you may need to look at your “Contact Us” page. Without a doubt, turning heads and attracting clicks from the SERPs is crucial. It‘s why we…
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