The PERC Blog
Our thoughts on digital marketing.
What Is ADA Compliance And How Does It Impact You?
Throughout the year, we’ve seen the strengthening of some important website design, such as an increased focus on improving loading times and the development of pages that adapt to device specs. These are important trends that likely won’t go anywhere in the near future. But you won’t find yourself on the receiving end of a…
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6 Reasons You Need to Get on YouTube
There’s no question that YouTube can be a powerful tool when it comes to getting your message out with any digital marketing campaign. If YouTube was considered a search engine, it would actually be second in the world, right behind Google. As one of the most visited websites on the planet, it only makes sense…
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Landing Pages – The Golden Egg of Digital Marketing.
It’s a big claim to say that landing pages are the golden egg to digital marketing. However, we know this to be true through direct experience with our clients. As shown in the illustration, landing pages act as a funnel for all your marketing efforts such as PPC, SEO, Display Ads & Re-Marketing and turn…
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SEO – Your Common Questions Answered.
When we first started PERC it was mainly an SEO company. Now that we’ve grown to include a variety of services, we have a high level of experience with SEO. It can be a confusing subject, so here are a few common questions asked about SEO that we thought important to answer. What is SEO?…
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Email Marketing – What We’ve Learned.
We have recently dipped our toes into the roaring sea of email marketing, and here’s a brief list as to what we’ve learned. Timing during the week is crucial. We send out emails for a variety of companies and we’ve learned the best days of the week for the type of company you are. Push…
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