The PERC Blog

Our thoughts on digital marketing.

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Revealing How SEO Differs from PPC in Online Marketing

By Xavier Berkness | Dec 4, 2023

Understanding SEO vs. PPC is crucial for digital success. Learn the differences and how to integrate both strategies effectively. Click for insights!

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The Crucial Variances Between SEM and SEO Unveiled

By Xavier Berkness | Dec 4, 2023

SEM vs SEO: Unraveling the Variances for Enhanced Digital Visibility. Take Action Today!

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SEO strategies

Winning Local SEO Strategies to Enhance Your Business’s Online Presence

By Xavier Berkness | Dec 4, 2023

For businesses that serve a specific geographic region, Local Search Engine Optimization (Local SEO) is a vital component of their digital marketing strategy. Local SEO aims to optimize a website’s visibility in search engine results for location-specific searches, connecting your business with potential customers in your targeted area. By focusing on Local SEO, you can…

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The Ultimate Guide: Learning SEO Online Made Easy

By Xavier Berkness | Dec 4, 2023

Learn SEO Online: Master Techniques for Website Success Today!

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The Best SEO Software for 2023: The Ultimate Comparison

By Xavier Berkness | Dec 4, 2023

Discover the Top SEO Software for 2023: Choose the Best for your Website’s Success!

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Demystifying Technical SEO: The Key to Website Optimization

By Xavier Berkness | Dec 4, 2023

Explore the role of technical SEO in improving website performance, speed, and user accessibility. Optimize your site now for better rankings and traffic!

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website redesign

Elevate Your Website Redesign Strategy with 4 SEO Best Practices

By Xavier Berkness | Dec 4, 2023

Embarking on a website redesign project is an exciting step toward improving your site’s overall look, functionality, and user experience. Yet, preserving and enhancing your website’s search engine performance throughout the redesign process is essential to maintaining and building upon your hard-earned online visibility. To successfully achieve this delicate balance, a strategic approach that skillfully…

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website setup

Essential UX Principles to Boost Conversion Rates and Elevate Your Online Business

By Xavier Berkness | Dec 4, 2023

The digital landscape has evolved rapidly, leaving businesses with a plethora of marketing channels at their disposal. However, the rise in competition demands that companies not only focus on attracting users to their websites but also ensure they are fully engaged and incentivized to convert. At the nexus of this challenge lies User Experience (UX)…

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