The PERC Blog
Our thoughts on digital marketing.
The Importance of Video Marketing
Video content is one of the most noticeable marketing trends businesses shouldn’t ignore. While content marketing has helped companies secure profits, videos are performing much better. The numbers don’t lie, as 86% of all businesses now use videos as a part of their strategy. You should start to formulate and create videos of your own…
Read MoreWebsite Trends to Watch For in 2022
While there are aspects of web design that will never go out of style — like data security, user-friendly navigation, and fast load times — there are also great trends to look out for. When you jump on a great trend, you might just find yourself at the forefront of search engines. How might that…
Read MoreLogo Design Best Practices
The logo you use for your business is vital to your success. By using the right logo, you can easily grab attention, make a strong first impression, and stand out from the competition. Learning how to design a logo can be overwhelming, but there are certain principles that can guide you in developing effective logos…
Read MoreMN SEO: A Minneapolis Digital Marketing Firm – PERC
There are many SEO companies in the Minneapolis area, but only one is called PERC. We’re a digital marketing agency that specializes in everything from mobile website design and PPC advertising to social media management and reputation management for local businesses. You can learn more about what we do or schedule an appointment with us…
Read MoreTop 5 AdWords Campaign Mistakes
Google AdWords is a powerful way to boost your digital marketing campaigns. It gives you the opportunity to reach out to your target market directly in the midst of all the digital noise in the online world. Google AdWords is a popular pay-per-click (PPC) online advertising platform. It enables advertisers like you to display your…
Read MoreShould You Add Chatbots to Your Marketing Strategy?
It’s every businessman’s dream to have an assistant that’s available around-the-clock to attend to customer inquiries, take note of their preferences, make sales, and doesn’t charge a lot. Well, the latest chatbot technology has now made this possible. Chatbots have become part of many businesses’ marketing strategy — and for good reasons! Check out the…
Read MoreYour Audience: How to Find and Target Them
Roughly $37 billion is wasted yearly just from ad budgets that fail to interact with the Target Audience. Marketers must create targeted and personalized experiences for customers to capture their attention amid a sea of brands. However, if they want to succeed, marketers must have a comprehensive understanding of the ideal customer and make informed…
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