The PERC Blog
Our thoughts on digital marketing.
Get the Most Out of Your Paid Search Ads
Paid search advertising is one of the most powerful tools in digital marketing. It allows businesses to reach potential customers right when searching for products or services. But succeeding in paid search ads isn’t just about setting up a campaign and hoping for the best. It requires a well-thought-out strategy that covers several key areas.…
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Start an eCommerce Store That People Trust
Starting an eCommerce store can be exciting, but building people’s trust is the real challenge. Trust is crucial for converting visitors into customers and ensuring they return for more. Even the most beautifully designed store must make sales. Choosing the right platform is the first step in establishing trust. It needs to be reliable, secure,…
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Design Cool Email Campaigns That Work
Email marketing is a powerful tool for reaching your audience directly. However, not all email campaigns are created equally. Your emails must be visually appealing and engaging to stand out in crowded inboxes. This means understanding your audience, crafting catchy subject lines, designing attractive content, and refining your strategy. It’s not just about the text…
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Create Awesome Marketing Videos at Home
Creating engaging marketing videos from your home is easier than ever. With some know-how and tools, you can produce professional-quality videos that capture your audience’s attention and drive results. The best part is that you don’t need a fancy studio or expensive equipment. You can create awesome marketing videos right from home by following these…
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Essential Tips for Designing Customer-Friendly Websites
Creating a website that is both attractive and easy to use is crucial for any business. Your website serves as the first impression for many potential customers, and a well-designed site can leave a lasting positive impact. Ensuring your website is user-friendly can greatly enhance customer satisfaction and increase engagement. Prioritizing user experience (UX) and…
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Maximize Your Budget with Paid Search Strategies
Paid search is a powerful way to drive traffic to your website and attract new customers. By utilizing paid ads, you can reach specific audiences who are searching for products or services like yours. However, simply running ads isn’t enough; you need to use smart strategies to make sure your budget is being used effectively.…
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Top Digital Marketing Tips for Small Businesses
Running a small business can be challenging, especially when it comes to standing out online. Digital marketing is essential for attracting customers and growing your business. By using the right strategies, you can reach more people and build strong connections with your audience. Social media is a powerful tool for small businesses. It allows you…
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Mastering SEO: Simple Steps to Improve Your Website Ranking
Improving your website’s ranking on search engines can significantly boost your online visibility. When more people find your site, you have a better chance of converting visitors into customers. Search Engine Optimization (SEO) is the key to moving up in search results. By mastering a few basic SEO techniques, you can make a big impact…
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