The PERC Blog

Our thoughts on digital marketing.

email marketing

Amplify Your eCommerce Success with High-Converting Email Campaigns

By Xavier Berkness | Apr 22, 2024

As the eCommerce industry continues to grow and evolve, businesses must continually adapt and adopt new strategies to stay ahead of the competition and maintain customer satisfaction. One highly effective, yet often overlooked, marketing method that can greatly impact eCommerce success is strategic email campaign creation. Implementing well-crafted, targeted, and engaging email campaigns can foster…

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Email Design

Mastering Email Design in 2024: Creating Captivating Campaigns for Better Conversions

By Xavier Berkness | Apr 15, 2024

In the ever-evolving world of digital marketing, email still holds a prominent place as an indispensable channel for businesses of all sizes. With a direct line of communication to your audience’s inbox, well-executed email campaigns can drive engagement, increase brand loyalty, and generate considerable returns on investment. However, for those campaigns to shine and make…

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Digital Marketing Strategy

Integrating Video Marketing into Your 2024 Digital Marketing Strategy: Boost Engagement and Drive Conversions

By Xavier Berkness | Apr 15, 2024

As we continue to navigate the ever-evolving digital landscape in 2024, video marketing remains a powerful and effective tool for businesses of all sizes. According to recent statistics, video content now accounts for a substantial portion of internet traffic and has a much higher engagement rate than other forms of content. With that in mind,…

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SEO and Online

Harnessing the Power of Voice Search in 2024: Boosting Your SEO and Online Presence

By Xavier Berkness | Apr 15, 2024

Voice search has grown increasingly popular in recent years, with users relying on digital assistants like Siri, Google Assistant, and Alexa for their daily search needs. With the meteoric rise of voice search technology and the changing behavior of users, it’s crucial for businesses to adapt their SEO strategies and stay ahead of the curve.…

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Email Marketing Essentials

Email Marketing Essentials for Driving Conversions and Revenue Growth

By Xavier Berkness | Apr 15, 2024

In the digital age, email remains one of the most effective marketing channels for businesses seeking to engage their audience, build lasting relationships, and drive conversions. With an outstanding return on investment (ROI) and the ability to reach a broad audience, a well-executed email marketing strategy has the potential to significantly contribute to your business’s…

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Online Store with Optimized Strategies

Master E-Commerce SEO: Increase Traffic and Sales for Your Online Store with Optimized Strategies

By Xavier Berkness | Apr 8, 2024

Achieving success for your e-commerce store in today’s highly competitive market requires a well-thought-out and robust SEO strategy. It’s crucial to optimize your online store for search engines, increasing your brand’s visibility in search results, driving targeted traffic, and ultimately boosting sales. This comprehensive guide will explore the essential e-commerce SEO tactics, providing actionable tips…

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Local Search Presence

Local SEO Mastery: Maximize Your Business’s Local Search Presence and Outshine Competitors

By Xavier Berkness | Apr 8, 2024

For businesses operating on a local or regional level, establishing an online presence in local search results is of paramount importance. By implementing effective local SEO techniques, you can increase your brand’s visibility in local searches, attract new customers, and outshine competitors in your target market. This comprehensive guide will explore the critical aspects of…

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E-Commerce Business

Boost Your E-Commerce Business with Expert Strategies for Growth and Revenue Generation in 2024

By Xavier Berkness | Apr 8, 2024

As we venture through 2024, e-commerce remains an increasingly vital aspect of any successful business venture. With global e-commerce sales projected to grow exponentially, unlocking the full potential of your e-commerce website is more important than ever. In this comprehensive guide, we’ll delve into the latest strategies and best practices for e-commerce website creation, empowering…

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