The PERC Blog
Our thoughts on digital marketing.
What is Local SEO? – The Ultimate Guide to Local Search and Local Marketing
Local SEO is the process of optimizing your online presence to attract more business from relevant local searches. Learn more about it here.
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International SEO: How to Optimize Your Website for Other Countries
International SEO is the process of optimizing your website so that search engines can easily identify which countries you want to target.
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What is Evergreen Content? (And How to Use It in Your Content Strategy)
Evergreen content is content that stays relevant and fresh for years to come. In this article, we’ll show you how to use evergreen content in your content strategy.
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Black Hat SEO
Black Hat SEO is the use of aggressive SEO strategies and tactics that focus only on search engines and not a human audience, and usually does not obey search
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SEO Strategy 2023: 9 SEO Best Practices to Rank on Google
Writing SEO-friendly content that ranks in the search results doesn’t have to be rocket science. Get nine doable tips for creating content that people love.
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SEO Score: What It Is and How to Track It
An SEO score determines how well a webpage is optimized to rank on a search engine results page. Learn how to check your SEO score and improve it here.
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What is a SERP? (And Why It Matters for SEO)
A SERP, or search engine results page, is the page that a search engine displays in response to a user’s search. Learn about the different types of SERP features.
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What Is SEO-Friendly Content? (And How to Create It)
Creating SEO-friendly content is an important part of any marketing strategy. The goal is to make your content as readable and understandable as possible.
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