The PERC Blog
Our thoughts on digital marketing.
What is a URL? How to write the perfect URL
A URL, or Uniform Resource Locator, is the address of a website or a file on the Internet. URLs are important for SEO, so make sure to follow these tips.
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Unlock the Secrets to Powerful Copywriting: A Comprehensive Guide to Engaging Content That Converts
The foundation of any successful marketing campaign often lies in the powerfully crafted language used to convey a brand’s message and encourage its target audience to take action. Mastery of compelling copywriting can be the key that unlocks digital marketing success, driving engagement, conversions, and cultivating brand loyalty among your audience. As competition for attention…
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Unlock the Power of UX Design: Expert Strategies for Crafting Conversion-Driven Websites
In the digital age, your website serves as a virtual storefront and the cornerstone of your brand’s online presence, playing a crucial role in shaping the way potential customers perceive and interact with your business. As competition stiffens and consumer preferences evolve, it’s more important than ever to ensure your website’s design is both visually…
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Supercharge Your Website with Stellar UX Design: Unlocking the Elements of a Winning User Experience
In today’s digital landscape, a well-designed website is essential for businesses of all sizes to achieve online success. Despite the importance of visual appeal and functionality, one critical factor is sometimes overlooked – User Experience (UX) design. UX design focuses on creating an intuitive, enjoyable, and seamless experience for users, considering factors such as navigation,…
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Boost Your Website’s Performance with Conversion Rate Optimization: A Comprehensive Guide
The ability to drive traffic to your website is only one piece of the digital marketing puzzle. The real challenge lies in turning that traffic into conversions – be it sales, sign-ups, or inquiries. This is where Conversion Rate Optimization (CRO) comes to the forefront, a process that involves assessing and refining your website’s design,…
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What Is SEO / Search Engine Optimization?
SEO stands for “search engine optimization.” It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines.
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