The PERC Blog

Our thoughts on digital marketing.

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What Is SEO / Search Engine Optimization?

By Xavier Berkness | Jan 28, 2024

SEO stands for “search engine optimization.” It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search

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Keyword Research for SEO: The Definitive Guide (2023)

By Xavier Berkness | Jan 28, 2024

How do you figure out what keywords your site should be ranking for? This guide will walk you through keyword research, step by step.

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What is a Domain in SEO?

By Xavier Berkness | Jan 28, 2024

A domain is the main part of a website’s URL, typically “www.example.com.” Learn more about what a domain is and how it affects your website’s SEO.

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SEO Copywriting: The Complete Guide

By Xavier Berkness | Jan 28, 2024

SEO copywriting is the art of creating high-quality content that ranks well in search engines. Here’s how to write for SEO in 2024.

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SEO Content Writing: The Ultimate Guide

By Xavier Berkness | Jan 28, 2024

SEO content writing is the process of creating content that ranks in search engines, and delivers value to your audience. Here’s how to do it.

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How to Do an SEO Competitor Analysis

By Xavier Berkness | Jan 28, 2024

An SEO competitor analysis is the process of researching your competitors in order to replicate their success. Learn how to do it with our guide.

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What Is SEO & Why Is It Important?

By Xavier Berkness | Jan 28, 2024

SEO stands for search engine optimization, which is a digital marketing strategy that focuses on your website’s presence in search results on search engines.

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What Is SEO / Search Engine Optimization?

By Xavier Berkness | Jan 27, 2024

SEO is an acronym that stands for search engine optimization, which is the process of optimizing your website to get organic, or un-paid, traffic from the search engine results page.

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