The PERC Blog

Our thoughts on digital marketing.

Demystifying Progressive Web Apps (PWAs): The Next Frontier in Website Development

By Xavier Berkness | Jan 22, 2024

The ever-evolving online landscape demands constant innovation to ensure your digital presence stays ahead of the curve. This pursuit of cutting-edge solutions has brought forth one of the most promising advancements in website development: Progressive Web Apps (PWAs). Combining the high performance and user experience of native mobile apps with the vast reach and search…

Meta Description Length: How Long Should Your Meta Description Be?

By Xavier Berkness | Jan 22, 2024

Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Meta descriptions are commonly used on search

9 Mobile SEO Best Practices to Follow in 2024

By Xavier Berkness | Jan 22, 2024

Mobile SEO is critical in todays world. With mobile traffic surpassing desktop traffic, its essential to optimize for mobile users. Learn how to do it here.

The Definitive Guide to Mobile SEO in 2024

By Xavier Berkness | Jan 21, 2024

Want to learn about the latest mobile SEO trends? Our guide breaks down everything you need to know to improve your site’s mobile SEO in 2024.

Local SEO: The Definitive Guide

By Xavier Berkness | Jan 21, 2024

This is the most comprehensive and actionable guide on the planet to optimizing your local SEO for maximum rankings, traffic and leads.

What is SEO?

By Xavier Berkness | Jan 21, 2024

New to SEO? Looking for higher rankings and traffic through Search Engine Optimization? The Beginner’s Guide to SEO has been read over 10 million times.

How to Measure SEO Performance: Tools and Reports

By Xavier Berkness | Jan 21, 2024

Want to measure the performance of your SEO campaign? Here are 15 tools, reports, and key performance indicators (KPIs) to help.

How to Maintain SEO Rankings – A 2024 Checklist

By Xavier Berkness | Jan 21, 2024

Maintaining your website’s SEO rankings is just as important as building them. Here’s a checklist of 15 things you should keep an eye on to maintain your rankings.