Digital Marketing
Websites 101: The “Home” Page
Have you spent any amount of time designing your webpage? If you answered “yes”, we are willing to bet that most of it went to optimizing your home page. It is no surprise that you have chosen to do this. Your home page is where your visitors determine your brand’s quality. Designed well with the…
Read MoreWebsites 101: The “Blog” Page
We often hear people say that having a blog page is great for driving website traffic. With more traffic, you can get more leads, which can translate to more sales in the long run. With a blog page, you’re also in a better position to establish your credibility, thus strengthening your authority in your industry.…
Read MoreWebsites 101: The “Contact Us” Page
Have you been getting a lot of traffic to your website? If so, this is great news. Now, here’s the next question: Are these visits equaling conversions? If not, you may need to look at your “Contact Us” page. Without a doubt, turning heads and attracting clicks from the SERPs is crucial. It‘s why we…
Read MoreWebsites 101: The “Products” Page
When a visitor enters your website, scans around, and clicks on the products page, you ought to have it well designed to improve the chances of them staying. Let’s talk about building catchy and effective product pages. This is part of our how-to series in building a website from scratch. As a bonus, we’ve also…
Read MoreWebsites 101: The “About Us” Page
The “About Us” page is one of the most central sections of your business website. It is the first page that consumers will visit if they wish to learn about your company. It plays a major role in establishing your business identity, no matter what industry you are involved in. However, this section is usually…
Read MoreTop 10 Reasons to Hire an Agency to Do Your Digital Marketing
Don’t Go it Alone Why not hire a digital marketing agency if you’re not getting enough clients or are just sick of self-promotion? A digital marketing company can assist you with managing all of your online marketing needs from one location, allowing you to focus on running and growing your business. There are several more…
Read MoreThe Importance of Video Marketing
Video content is one of the most noticeable marketing trends businesses shouldn’t ignore. While content marketing has helped companies secure profits, videos are performing much better. The numbers don’t lie, as 86% of all businesses now use videos as a part of their strategy. You should start to formulate and create videos of your own…
Read MoreWebsite Trends to Watch For in 2022
While there are aspects of web design that will never go out of style — like data security, user-friendly navigation, and fast load times — there are also great trends to look out for. When you jump on a great trend, you might just find yourself at the forefront of search engines. How might that…
Read MoreLogo Design Best Practices
The logo you use for your business is vital to your success. By using the right logo, you can easily grab attention, make a strong first impression, and stand out from the competition. Learning how to design a logo can be overwhelming, but there are certain principles that can guide you in developing effective logos…
Read MoreShould You Add Chatbots to Your Marketing Strategy?
It’s every businessman’s dream to have an assistant that’s available around-the-clock to attend to customer inquiries, take note of their preferences, make sales, and doesn’t charge a lot. Well, the latest chatbot technology has now made this possible. Chatbots have become part of many businesses’ marketing strategy — and for good reasons! Check out the…
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