Digital Marketing

What They Are, Why They’re Important, and How To Set Them up on WordPress So, you have a WordPress website. Here’s the truth — you need to know what your users are doing on your site. You also want to see which parts of your site are doing well and which parts are going to…

When it comes to owning a site, you’ll have to consider several things. There’s the homepage, along with its other pages like the Contact Us page and the Blog section. You already know that these parts contribute to the whole. What you may not have considered is your online real estate. We’re talking about web…

What Are These Policies, and Are They Required? Every website has that one area that people hardly click or look at. It can be in the footer, and the Contact Us page or even the blog section of a site. More often than not, the least popular parts of a site are seemingly hidden away.…

Have you spent any amount of time designing your webpage? If you answered “yes”, we are willing to bet that most of it went to optimizing your home page. It is no surprise that you have chosen to do this. Your home page is where your visitors determine your brand’s quality. Designed well with the…

We often hear people say that having a blog page is great for driving website traffic. With more traffic, you can get more leads, which can translate to more sales in the long run. With a blog page, you’re also in a better position to establish your credibility, thus strengthening your authority in your industry.…

Have you been getting a lot of traffic to your website? If so, this is great news. Now, here’s the next question: Are these visits equaling conversions? If not, you may need to look at your “Contact Us” page. Without a doubt, turning heads and attracting clicks from the SERPs is crucial. It‘s why we…

When a visitor enters your website, scans around, and clicks on the products page, you ought to have it well designed to improve the chances of them staying. Let’s talk about building catchy and effective product pages. This is part of our how-to series in building a website from scratch. As a bonus, we’ve also…

The “About Us” page is one of the most central sections of your business website. It is the first page that consumers will visit if they wish to learn about your company. It plays a major role in establishing your business identity, no matter what industry you are involved in. However, this section is usually…