Chapter 5: Retailers See Increasing Value in Loyalty Program Data

By Xavier Berkness | October 25, 2023
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A 5 Part Series In today’s retail landscape, retailers are discovering the increasing importance of customer loyalty program data. Customer loyalty programs have long been a staple in the retail industry. A successful loyalty program would motivate customers to enjoy the rewards of their increased spending, allowing retailers to secure their support. However, shoppers’ expectations…

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Chapter 4: Excellent Customer Service Is Table Stakes for Shoppers

By Xavier Berkness | October 25, 2023
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A 5 Part Series In today’s fiercely competitive retail landscape, providing excellent customer service isn’t merely a business nicety; it has become a necessity. How retailers engage with their customers can make all the difference between building a loyal customer base and losing them to rivals. Insights into the trends of the behaviors of shoppers…

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