The PERC Blog

Our thoughts on digital marketing.

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Local SEO: The Definitive Guide

By Xavier Berkness | Jan 21, 2024

This is the most comprehensive and actionable guide on the planet to optimizing your local SEO for maximum rankings, traffic and leads.

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What is SEO?

By Xavier Berkness | Jan 21, 2024

New to SEO? Looking for higher rankings and traffic through Search Engine Optimization? The Beginner’s Guide to SEO has been read over 10 million times.

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How to Measure SEO Performance: Tools and Reports

By Xavier Berkness | Jan 21, 2024

Want to measure the performance of your SEO campaign? Here are 15 tools, reports, and key performance indicators (KPIs) to help.

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How to Maintain SEO Rankings – A 2024 Checklist

By Xavier Berkness | Jan 21, 2024

Maintaining your website’s SEO rankings is just as important as building them. Here’s a checklist of 15 things you should keep an eye on to maintain your rankings.

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9 Free SEO Courses for Beginners

By Xavier Berkness | Jan 21, 2024

If you’re looking to learn more about SEO, these free online courses are a great place to start. Learn basic and advanced SEO tactics.

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10 Ways Google MUM Will Change SEO in 2024

By Xavier Berkness | Jan 21, 2024

Google is rolling out a new technology called MUM. MUM stands for Multitask Unified Model. It is a much more advanced version of BERT. Here are 10 ways MUM

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Top 10 Simple Ways to Improve Your Website Usability

By Xavier Berkness | Jan 21, 2024

Do you want to make sure your website is easy to use? Check out these top 10 simple ways to improve your website usability and keep your visitors coming back.

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15 Easy Ways to Speed Up Your WordPress Site Today

By Xavier Berkness | Jan 20, 2024

Is your WordPress site slow? If so, don’t worry. You can speed it up. Here are 15 ways to make your site faster today.

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