The PERC Blog
Our thoughts on digital marketing.
Challenges and Solutions for Digital Marketing in Sarasota
Digital marketing has revolutionized the way businesses reach their audiences, and Sarasota is no exception. Local companies are eager to adopt strategies that keep up with technological advancements and consumer preferences. But with progress come challenges that can leave businesses feeling lost or overwhelmed. Being aware of these hurdles is the first step to overcoming…
Read MoreEssential SEO Tips for Lakewood Ranch Businesses
In a connected world where online presence is more crucial than ever, search engine optimization (SEO) holds the key to visibility and growth for businesses. Especially in places like Lakewood Ranch, standing out in the crowded digital marketplace can be a game changer. SEO helps local businesses increase their visibility to potential customers who are…
Read MoreHow to Create Visually Appealing Websites in Sarasota
Creating a visually appealing website is more than just about aesthetics; it’s about crafting an online experience that captures the visitor’s attention and encourages interaction. A well-designed website serves as the digital face of a business, conveying professionalism and trust. In Sarasota, a city known for its vibrant culture and thriving business scene, having a…
Read MoreWhy Local SEO Is Important for Tampa Businesses
Local SEO is like your trusty neighborhood guide, steering potential customers to your business just when they need it most. Imagine standing out in your community, not just as a business but as the business everyone turns to. Local SEO works wonders for businesses aiming to make their mark in specific areas because it narrows…
Read MoreFighting Common SEO Issues for Better Rankings
In the ever-changing digital landscape, ensuring that your website stands out is crucial for attracting the right audience and achieving successful outcomes. Search Engine Optimization (SEO) plays a pivotal role in improving your site’s visibility on search engines. Without effective SEO, even the most aesthetically appealing websites can remain hidden from potential visitors. Many businesses…
Read MoreHow to Build a Strong Online Presence in Sarasota
In an increasingly digital world, having a strong online presence is essential for businesses aiming for success. For companies in Sarasota, this is even more significant. With the growing local market, businesses need to stand out and ensure they connect effectively with their audience. Developing a solid online footprint not only helps in attracting new…
Read MoreOptimizing Web Design for Better Engagement
Optimizing web design goes beyond just making a website look nice. It’s about creating a place where visitors feel welcomed, understood, and motivated to engage. In Sarasota, where businesses are thriving, having a well-designed website tailored to user engagement can make all the difference. A thoughtful approach to web design not only captivates and retains…
Read MorePPC Strategies to Drive More Conversions in Sarasota
Pay-Per-Click (PPC) advertising has become a staple for businesses aiming to increase their visibility and reach new customers online. This advertising model allows businesses to bid for ad placements in search engine results, making it a direct pathway to gaining attention. By targeting specific keywords, businesses can attract the right audience at the right time,…
Read More