The PERC Blog

Having a strong digital presence isn’t just a luxury for businesses these days; it’s like having a store window that never closes. As people spend more time online, businesses have incredible opportunities to reach out, engage, and grow by being present where their customers are. Whether it’s through social media, search engines, or websites, a…

Diving into web development without a tech background might seem a bit intimidating for many entrepreneurs. Yet, having a well-crafted website can be a game changer for a business, acting as a powerful tool for attracting and engaging customers. The good news is, with the right approach and understanding, creating a successful website isn’t out…

Fast-loading web pages have become a necessity for any successful website, especially when considering user experience and search engine optimization (SEO). When a site takes too long to load, visitors might leave before the page even opens, leading to lost opportunities and decreased engagement. A quick-loading website not only keeps visitors happy but can also…

The health of your Sarasota business can be closely tied to your online presence. SEO, or Search Engine Optimization, plays a critical role in ensuring that potential customers can easily find you online.  However, many businesses are unknowingly hindered by various SEO issues that keep them from reaching their full potential. These issues can result…

Mobile optimization is becoming a key factor for businesses with an online presence. As more people use their smartphones to browse the web, having a site that’s optimized for mobile can make or break its success. In Sarasota, where local businesses are trying hard to capture attention, ensuring that your website runs smoothly on mobile…

Imagine visiting a store where everything is easy to find and the staff is friendly, always ready to help. That’s the kind of experience you want for your website visitors. A website is like a digital storefront, and just like any store, it should be easy to navigate and user-friendly. This is where a usability…

In the fast-paced digital world, making sure your business stands out involves more than just offering great products or services. Search Engine Optimization (SEO) plays a crucial role in ensuring that potential customers can find you easily online. SEO is all about improving your website so that it ranks higher in search engine results, thus…

Pay-Per-Click, or PPC, advertising is a powerful tool for businesses looking to drive traffic to their websites and increase return on investment (ROI). By paying only when someone clicks on your ad, PPC provides a cost-effective way to attract interested visitors to your site. Sarasota businesses can greatly benefit from PPC campaigns by targeting those…