The PERC Blog
Our thoughts on digital marketing.
Effective Digital Marketing Tips for the Sarasota Area
Digital marketing plays a pivotal role in how businesses connect with their audience. As technology continues to evolve, so do the strategies businesses need to implement to stay relevant. For companies in Sarasota, understanding the local landscape is especially important. Tailored digital marketing efforts can boost visibility and foster stronger connections with the community. Sarasota…
Read MoreProven Web Development Techniques for Effective Websites
Creating a website that stands out requires more than just an eye-catching design. At the heart of a successful site are the web development techniques that ensure it functions smoothly and effectively. These techniques are the building blocks of a website that not only grabs attention but also keeps visitors coming back. In a vibrant…
Read MoreBattling Common SEO Problems to Rank Faster in Sarasota
Search engine optimization, or SEO, plays a key role in deciding how visible a website is to potential visitors. This is especially important for businesses in Sarasota looking to stand out online. Understanding common SEO problems is the first step towards improving online visibility and attracting more visitors. By addressing these issues, businesses can climb…
Read MoreLeveraging Digital Marketing for Brand Awareness
Digital marketing has become an indispensable tool for businesses eager to amplify their brand recognition. By reaching potential customers where they spend much of their time—online—businesses can make themselves known in a way that’s both efficient and effective. For companies in Sarasota looking to expand their brand awareness, digital marketing offers a treasure trove of…
Read MoreSolving SEO Technical Issues for E-commerce Sites
SEO, or search engine optimization, plays a huge role in ensuring that e-commerce sites get noticed on the web. With so many online stores competing for attention, the ability to appear prominently in search results can mean the difference between high traffic and being overlooked. At its core, SEO involves optimizing a website to make…
Read MoreWeb Design Improvements That Encourage More Sales
Web design plays a huge role in capturing visitors’ attention and encouraging them to make purchases. With more businesses emerging online, a strong website isn’t just nice to have; it’s needed to stand out and succeed. Imagine walking into a store that’s disorganized and hard to navigate. Chances are, you’d leave pretty quickly, right? The…
Read MoreFixing Broken Links on Your Business Website: A Sarasota Guide
Running a website is a bit like maintaining a garden. Just as plants need sunlight and water to thrive, your website requires regular maintenance to stay healthy and fruitful. One common issue that website owners face is broken links. These are like pesky weeds that can pop up unexpectedly, causing a decline in user experience…
Read MoreMaking the Most of Digital Marketing During Peak Seasons
Digital marketing is a powerful tool that can make a big impact on your business, especially during peak seasons. With the right approach, you can attract more attention, boost sales, and enhance your brand’s visibility. For businesses in Sarasota, understanding how to leverage these strategies effectively can mean the difference between a good season and…
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