The PERC Blog

This time of year, when the pace slows just a bit and the weather cools across Florida, it’s a perfect window to pause and review. For businesses in places like Tampa or Sarasota, December gives us some breathing room. Before the new calendar takes off, we have a chance to reflect on what worked, what…

For many local businesses, winter tends to bring a slowdown. In Sarasota, that’s not the case. While northern cities settle into colder weather, our streets get busier. Snowbirds fly in, events pick up, and foot traffic grows, especially in popular areas like St. Armands and downtown. That’s what makes the fourth quarter feel different around…

Every year, we see businesses searching for SEO services Tampa firms offer, but plenty still miss out on holiday traffic. The problem usually comes down to timing. It’s not enough to think about keywords and rankings in general. If we wait too long to update our content, adjust listings, or shift our site’s focus, we…

The time between the holidays and the new year moves fast. In Tampa, many businesses start feeling the January rush before the tree is even down. Once the quiet spell of late December fades, shoppers return, routines kick back in, and search traffic starts climbing again. That’s when you want your business to show up…

During the winter months in Tampa, people search for things a little differently. Holiday events, last-minute errands, and end-of-year services all bring a surge of local search activity. Whether someone is looking for a nearby florist, a takeout spot close to Bayshore, or a handyman in South Tampa, they want quick results tied to where…

We hear it often. Tampa businesses are ready to boost their online presence, but the world of SEO feels a little too complex. The good news is that there’s a simple way forward. You don’t need to be a tech expert or redo your whole website to start showing up more often in search results.…