The PERC Blog
Our thoughts on digital marketing.
Improving Website Accessibility for a Better User Experience
A well-designed website isn’t just about aesthetics—it’s about making sure everyone can use it easily. Website accessibility plays a crucial role in this, ensuring that all visitors have a positive experience, regardless of their abilities. By improving accessibility, businesses show they care and reach a wider audience, including people who might otherwise find the web…
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Simple Fixes for Common SEO Errors
Search engine optimization, or SEO, involves making your website easy to find and user-friendly. Simple errors can prevent your site from performing well, especially in a competitive location like Tampa. By identifying and fixing these errors, businesses can significantly enhance their online presence. It’s like cleaning up a messy room—you’ll be surprised at how much…
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Website Development Practices for Enhanced Speed and Performance
Imagine a world where your website loads just as quickly as flipping a light switch. Website speed is more important than ever in keeping visitors engaged and happy. When a site drags its feet, users might get frustrated and leave, which isn’t great for business. A swift loading time isn’t just about user satisfaction; it’s…
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Avoiding SEO Pitfalls That Hurt Your Tampa Business
Search engine optimization (SEO) is more than just a buzzword for businesses in Tampa; it’s a cornerstone that can greatly affect your online visibility and, ultimately, your success. Effective SEO can bring potential customers to your digital doorstep, while poor SEO practices can keep them away. It’s crucial for Tampa businesses to understand best SEO…
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How to Create a User-Centric Website Design
Creating a user-centric website design is like setting up a store that’s welcoming for everyone who walks in. Imagine a place where people of all abilities can find their way around easily, find what they need, and have an enjoyable experience throughout their visit. This is the kind of atmosphere you want to create online…
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Innovative Digital Marketing Strategies for Competitive Markets
Navigating the landscape of digital marketing can feel like steering a ship through uncharted waters. In competitive markets, especially in places like Sarasota, standing out requires creativity and a smart approach. Innovative digital marketing strategies have become the compass that guides businesses to success. These strategies not only help in attracting attention but also keep…
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Regular Maintenance Tips for Your Sarasota Business Website
Having a well-maintained business website in Sarasota is like having a welcoming storefront that never closes. Just as you wouldn’t leave your physical store unchecked, your website needs regular attention to keep running smoothly. When your website is in top shape, it attracts more visitors and offers them a great experience, which can lead to…
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How to Improve Your Sarasota Website’s User Interface
Whether you’re glancing at a website for shopping, learning, or just passing time, how smoothly and attractively it presents information plays a big role in keeping you engaged. For businesses in Sarasota, this becomes even more important as local competition can be stiff, and a sleek, user-friendly interface ensures visitors don’t just drop by—but stay.…
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