The PERC Blog
Our thoughts on digital marketing.
Fixing Common Site Errors to Improve SEO
Fixing common site errors is more important to improving your SEO performance than you might think. These simple errors, often overlooked, can seriously affect how search engines view your website. Simply put, a well-maintained site is like a well-tuned car engine; it runs smoothly and efficiently. Site errors such as broken links or slow load…
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How to Be Besties with AI: Your Guide to Generative Engine Optimization (GEO)
I. Intro: Say Goodbye to Old-School Search – The AI Revolution is Here! Remember endlessly scrolling through Google, my friends? Those days might be fading faster than dial-up internet—a quaint relic of a bygone era. The Big Shift: We’re not just searching anymore; we’re engaging in generative search. Think AI assistants—ChatGPT, Gemini, Copilot, Perplexity AI—dishing out…
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How to Improve Your SEO Rankings in Florida
Search Engine Optimization (SEO) is a game-changer for businesses trying to make a mark online, especially in a competitive state like Florida. With the ever-growing number of businesses vying for attention, it’s important to ensure that your website stands out. Proper SEO practices don’t just enhance your site’s visibility; they guide the right audience to…
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Simple Ways to Drive Traffic to Your Sarasota Website
Getting more people to visit your website can seem like trying to top the high score in your favorite game. It’s about getting the attention of those who are genuinely interested in what you have to offer. For local businesses in Sarasota, having more traffic means more potential customers, which can lead to growth and…
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Creating Engaging Website Content for Sarasota Businesses
Creating engaging website content is key for Sarasota businesses. The content on a company’s website isn’t just there to fill space; it’s a powerful tool that can draw in potential customers and keep them coming back. Good content not only captures attention but also builds trust, making visitors more likely to choose your services over…
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Expert Tips for Digital Marketing Success in Sarasota
Digital marketing has become an indispensable tool for businesses today. It offers a wide range of strategies to connect with potential customers, build brand awareness, and drive sales. In a city like Sarasota, integrating online strategies is not just an option; it’s a necessity for businesses looking to establish a foothold and grow their presence.…
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Common Web Development Mistakes and How to Avoid Them
Web development shapes the online presence of businesses in Sarasota and determines how effectively they engage with their audience. A well-designed website not only attracts visitors but also ensures they have a smooth, enjoyable experience. On the other hand, making mistakes during the development process can lead to frustration for users and lost opportunities for…
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Best Digital Marketing Agency Services in Sarasota
Digital marketing has become an indispensable tool for local businesses, particularly in thriving locations such as Sarasota. With the increasing reliance on online platforms, businesses must understand the right strategies to effectively reach their audience. Sarasota offers a vibrant market ripe for opportunity, and mastering digital marketing can help businesses in the area stand out.…
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